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With the strategic oversight of an executive paired with the hands-on agility of an operator, I help brands bridge the gap between vision and scalable commercial growth.
My approach is simple: data-backed strategy meets creative storytelling for maximum revenue potential.
- Go-To-Market Playbooks: Brand Architecture & Messaging Framework
- Sales Enablement: Data-Driven Narratives & Pitch Decks
- Monetization: Ad Product Packaging & Sponsorship Solutions
- Executive Presence & Pitch Leadership: In-person & virtual client presentations
- Omni-Channel Media & PR: Budget Allocation, Campaign Architecture & Trend Spotting across CTV, OOH, Podcasts & Experiential
- Digital Commerce & Performance: Meta, TikTok, LinkedIn, YouTube, TikTok Shop, Affiliate Marketing & Email Lifecycle
CAREER HIGHLIGHTS
NETFLIX: Media Manager - Contractor AMAZON: Creative Marketing Manager
NETFLIX: Media Manager - Contractor AMAZON: Creative Marketing Manager
Contributed to innovative & award-winning campaigns for films and series across out-of-home, broadcast, experiential social and digital platforms.
VEVO: Sales Marketing Director
NETFLIX: Media Manager - Contractor AMAZON: Creative Marketing Manager
Developed experiential activations, upfront presentations, integrated advertising programs and managed bi-coastal Ad Sales Marketing team. Led sales marketing behind record-breaking brand deals.
NBCUNIVERSAL, BUSTLE, SCARY MOMMY, NYLON, ROTTEN TOMATOES, SAMSUNG, LYFT ADS: Media Sales Executive
NBCUNIVERSAL, BUSTLE, SCARY MOMMY, NYLON, ROTTEN TOMATOES, SAMSUNG, LYFT ADS: Media Sales Executive
Consistently exceeded sales targets at top-tier tech & media companies - breaking new accounts & generating millions of revenue across CTV, digital, social, and rideshare platforms.
UTOPIAS HOSTED BY DR. RAMESH SRINIVASAN: Strategic Advisor at UCLA
NBCUNIVERSAL, BUSTLE, SCARY MOMMY, NYLON, ROTTEN TOMATOES, SAMSUNG, LYFT ADS: Media Sales Executive
Consult on launch architecture, publicity, social branding & guest outreach for a forward-thinking podcast that humanizes the complex intersection of policy, emerging technology and society.
JAMES MAE: Fractional CMO
Directed omni-channel marketing strategy and creative execution, including lifecycle email flows, TikTok Shop updates, and commercial video assets. Scaled brand presence to achieve a 10x increase in organic engagement.
UNIVERSAL MCCANN: Creative Producer
Led execution of all custom programs, social media copy and creative with in-depth analysis for Sony Pictures - with copy recognized as Brilliant Marketing by Vanity Fair.