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With the strategic oversight of an executive paired with the hands-on agility of a consultant, I help brands bridge the gap between creative vision and scalable volume. My approach is simple: data-backed strategy meets creative storytelling to make meaningful connections with customers.
- Omni-Channel Social Media: Instagram, FB, TikTok, TikTok Shop, & Affiliate Marketing
- Paid Media Strategy: Audience Definition, Budget Planning & Trend Spotting
- Go-To-Market Messaging: Brand Identity & Positioning
- Collateral: Sales Narratives & One sheets
- Email & Website Optimization: Lifecycle & Retention
CAREER HIGHLIGHTS
NETFLIX: Media Manager AMAZON: Creative Marketing Manager
NETFLIX: Media Manager AMAZON: Creative Marketing Manager
Contributed to innovative & award-winning paid media campaigns across out-of-home, broadcast, social and digital platforms for Films & Series.
VEVO: Sales Marketing Director
NETFLIX: Media Manager AMAZON: Creative Marketing Manager
Developed experiential activations, upfront presentations, integrated advertising programs, and managed bi-coastal ad sales marketing team.
UNIVERSAL MCCANN: Creative Producer
Led execution of all custom programs, social media copy and creative with in-depth analysis for Sony Pictures - with copy recognized as Brilliant Marketing by Vanity Fair.
NBCUNIVERSAL FANDANGO, ROTTEN TOMATOES, SAMSUNG, BUSTLE, SCARY MOMMY, NYLON & LYFT ADS: Media Sales Executive
Consistently exceeded sales targets at top-tier tech & media companies - breaking new accounts & generating millions of revenue with consultative approach.